Beverages and Foods

International Brands

Welch’s fruit juice—delicious, refreshing, healthy

Calpis teamed with Welch Foods Inc., the world’s leading grape juice manufacturer, in 1997 to market Welch’s fruit juices Japan-wide.
The marketing programs for Welch’s reflect Welch Foods’ fruit juice know-how paired with Calpis’ beverage technology. The powerful merchandising mix created by the Welch’s-Calpis alliance builds strong brand recognition and sales in Japan for distinguished fruit juices that are delicious, refreshing, and healthy.
In 2006, sales soared after we changed the packaging of our 800g serving of 100% fruit juice from glass to original PET bottles.
We continue to actively release valued products that meet customer needs.

Fruit drink gift sets with a commitment to genuineness

For people who value genuineness, we offer healthy gift sets of 100% fruit juice drinks under the Welch’s brand. Recognized for their consistent quality and rich flavor, these gifts sell in higher volumes every year.
In addition, we have launched Welch’s Grape Sensation, a premium grape juice gift set, which features the Concord grape, the pride of Welch Foods. The assortment includes stylish blends of the full-bodied, fine flavored and polyphenol-rich 100% Concord grape and blends based on the velvety Niagara grape.