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Enjoy the taste of CALPIS anywhere, anytime |
Fresh and convenient, CALPIS ready-to-drink beverages consistently deliver healthiness and reassurance. These drinks embody a refreshing appeal and can be enjoyed anywhere, anytime, to meet diverse needs.
We are working to further enhance our brand value by highlighting the fresh appeal of CALPIS WATER and CALPIS SODA, our long-selling familiar brands, through powerful advertising and marketing campaigns featuring Masami Nagasawa, one of today’s most popular actresses.
In addition to the FRUITS CALPIS Series that offers new combinations of fruit flavors, we have responded to the increasing awareness of health and diet by launching the no-calorie DIET Amino CALPIS, which facilitates the intake of ingredients that support basal metabolism, along with the enjoyable taste of CALPIS. |
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HOT LEMON Series—bringing warmth to heart and body in cold winter |
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HOT LEMON
280ml PET |
HOT LEMON
in paper carton
(concentrate) |
In addition to the CALPIS brand, we offer other attractive product lines for diverse settings and a wide range of needs.
Particularly popular in winter, HOT LEMON is the No. 1 hot fruit juice drink. We deliver comforting warmth for various scenes by providing different sizes and types of containers in addition to the standard 280ml PET bottle. We have also launched HOT LEMON concentrate so that everyone in the family can adjust the flavor to their specific taste. |
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Satisfying products under attractive brands |
In sports and functional drinks, we are selling a beverage version of amino VITAL as an amino-acid sports supplement in cooperation with Ajinomoto Co., Inc. The amino VITAL brand is highly reliable, popular with both top athletes and anyone who enjoys daily physical exercise. We are marketing a robust product line of attractive brands, including Blendy/Caf La Mode canned coffee and Knorr canned soups.
We also intend to launch new sugar-free teas and carbonated beverages that demonstrate the depth of our originality.
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